CIENCE alternatives: how Newlead compares

Last reviewed: 5 October 2026

CIENCE has repositioned around go-to-market execution rather than appointment setting alone. Its own site describes managed GTM execution: people, data and process that book qualified sales meetings. It publishes its pricing openly, which almost nobody in this category does, and that makes it easier to evaluate than most of the market. It solves a broader problem than we do. Here is the comparison.

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Side by side

	CIENCE	Newlead
Published pricing	Yes, openly. One-time GTM system setup $5,000, strategic team $2,000 per month, graph8 platform $499 per month, first month $7,499.	No prices on this page. Scope depends on your market, volume and setup. Market price ranges are in our cost guide.
SDR capacity pricing	$1,500 to $6,500 per month per SDR, by location and level	Not sold per SDR. Our team runs the whole campaign.
Revenue system setup	$1,000 to $25,000 depending on the build, plus $1,000 onboarding per SDR	Scoped on the discovery call. A one-time implementation, where we build the outbound system and you own it, is also available.
What they sell	Managed GTM execution: the system, the operating team and a data platform	Done-for-you cold email: interested leads delivered to your Slack, with optional meeting booking
Services	Outbound SDR, inbound SDR, scaled outbound, local SDR, cold calling, appointment setting and more	Cold email only
Platform	graph8, their own data and infrastructure platform	No platform to buy. We run the campaigns on sending domains and inboxes we set up for you.
Contract	Ask CIENCE	At least three months, then month to month or a longer agreement
Published performance data	Case studies, playbooks and buying guides	Reply and bounce rates by industry and market, from our own outbound and from campaigns for 33 clients, in our 2026 benchmarks

CIENCE prices and services checked on cience.com/pricing on 5 October 2026. CIENCE publishes its pricing openly, which is unusual in this category and worth crediting.

Choose CIENCE if

Choose CIENCE if you need go-to-market consulting rather than campaign execution, meaning you want someone to design the revenue system and not just run outbound into it. Choose them if you want inbound SDR, local SDR or cold calling, none of which we offer. Choose them if you want a data platform you can keep using, because graph8 is theirs and it comes with the engagement. And choose them if published, itemised pricing matters to you, because they publish a full breakdown of setup, platform and per-SDR costs, which is more transparency than almost anyone else in this category offers.

Choose Newlead if

Choose Newlead if the problem is getting interested leads rather than rebuilding the whole go-to-market motion. Choose us if you want one team to run the list, the sending, the copy and the replies, and to post each interested lead in your Slack. Choose us if you want to see a vendor's own reply rates by industry and market before you sign: we publish ours for our own outbound and for the campaigns we run for clients, including for financial services firms.

Common questions

Is CIENCE more expensive than Newlead?

Compare like for like and decide for yourself. CIENCE publishes a first month of $7,499 covering a one-time GTM setup, a strategic team and the graph8 platform, with SDR capacity charged separately at $1,500 to $6,500 per month per SDR. We do not publish prices. Our scope depends on your market, volume and setup, and it is not priced per SDR. Ask both of us for a written price against the same lead target.

What is graph8?

CIENCE's own data and infrastructure platform, included in their pricing. We do not have an equivalent. We run campaigns on sending domains and inboxes that we set up and manage for each client.

Does CIENCE do more than outbound?

Yes. They sell inbound SDR, local SDR, cold calling and appointment setting alongside outbound and go-to-market consulting. Our scope is narrower on purpose: we run cold email only.

Why would we pick a smaller agency?

Because one team runs your campaign from the list to the replies, and because we publish our own reply rates by industry and by market rather than case studies alone. If neither matters to you, size is a real advantage and CIENCE has it.

How do we compare two proposals fairly?

Fix the qualified lead definition in writing first, then divide each monthly fee by the target lead count. Our cost guide has the full checklist.

More detail on how agencies price this work is in our B2B lead generation cost guide, and reply rates by industry and market, from our own outbound and our client campaigns, are in the 2026 cold email benchmarks.

See which one fits your ICP

Thirty minutes. We will run the outbound maths for your market and tell you straight, including when the answer is someone else.