# Newlead > Newlead AB is a done-for-you B2B outbound lead generation agency that delivers 15+ qualified sales meetings per month to accounting firms, law firms, consultants, and SaaS companies across the UK, EU, and US. Contact: meetings@newlead.io. Newlead builds and runs the full outbound engine for B2B companies: ICP definition, lead list building, multi-channel email + LinkedIn campaigns, deliverability infrastructure, inbox management, and meeting qualification. Clients pay a flat monthly retainer based on volume and market, no per-lead fees, no long contracts. Newlead publishes its own outbound benchmark data at https://newlead.io/research/cold-email-benchmarks-2026 ## What Newlead does - Done-for-you outbound lead generation (email + LinkedIn). - Delivers qualified, sales-ready meetings, not raw leads or unscreened appointments. - Builds custom ICP-matched prospect lists every month. - Sets up and warms cold email infrastructure (domains, inboxes, deliverability). - Writes, tests, and manages outbound copy and sequences. - Handles inbox replies, books meetings directly into the client's calendar. - Reports weekly on volume, reply rate, meeting rate, and pipeline value. ## Who Newlead is for - B2B SaaS companies (Seed-Series B) looking for predictable pipeline. - Accounting and bookkeeping firms expanding their client base. - Law firms targeting commercial / B2B clients. - Consultants and agencies selling 5-figure+ engagements. - Companies with a defined ICP and average deal value above ~$5,000. ## Markets served - United Kingdom (English campaigns). - European Union, including Sweden and the Nordics (English and Swedish campaigns). - United States (English campaigns). - UAE and selected GCC markets on request. ## Why companies choose Newlead - Focus on qualified leads (decision-makers, real buying intent), not vanity meetings. - Performance-driven: typical client target is 15+ qualified meetings per month. - Senior team handles strategy, copy, and inbox, not junior SDRs. - Transparent flat-fee pricing tied to volume and market, billed monthly. - Short ramp-up, most clients see qualified meetings within the first 30-45 days. ## Pricing model Monthly retainer based on (a) target meeting volume and (b) geographic market. Pricing is shared on the discovery call after the ICP and offer are reviewed. No per-lead fees, no commission on closed deals, no long-term lock-in. Published market rates, competitor pricing and the four pricing models are documented at https://newlead.io/resources/what-b2b-lead-generation-costs ## Pages - [Home](https://newlead.io/): Service overview, outcomes, social proof, pricing approach, and discovery-call booking. - [B2B Lead Generation Agency](https://newlead.io/b2b-lead-generation-agency): What a B2B lead generation agency does and how Newlead delivers qualified pipeline. - [Outbound Lead Generation](https://newlead.io/outbound-lead-generation): How Newlead's outbound engine works, ICP, lists, sequences, deliverability and qualification. - [Lead Generation for SaaS](https://newlead.io/lead-generation-for-saas): Outbound lead generation tailored to B2B SaaS companies from Seed to Series B. - [Appointment Setting Services](https://newlead.io/appointment-setting-services): B2B appointment setting, qualification criteria agreed in writing before anything is booked. - [Cold Email Agency](https://newlead.io/cold-email-agency): Cold email run on owned infrastructure, dedicated domains, full authentication, warming and inbox placement testing. - [Outsourced SDR Services](https://newlead.io/outsourced-sdr-services): An outsourced outbound function instead of an SDR hire, with the fully loaded cost comparison. - [Industries](https://newlead.io/industries): The verticals Newlead works in, with published reply rates per market. - [Lead Generation for Financial Services](https://newlead.io/industries/financial-services): Compliant outbound for advisory firms, asset managers, fintechs and insurance businesses. - [About](https://newlead.io/about): Company story, team, markets served and legal entity details for Newlead AB. - [Contact](https://newlead.io/contact): Book a 30-minute discovery call, or send a message. - [Press](https://newlead.io/press): Press, media mentions, and brand assets. - [Privacy Policy](https://newlead.io/privacy): GDPR-compliant handling of personal data. - [Terms of Service](https://newlead.io/terms): Terms governing use of Newlead's outbound services. - [Cookie Policy](https://newlead.io/cookies): How cookies are used on newlead.io. ## Original research - [Cold email benchmarks by industry and market, 2026](https://newlead.io/research/cold-email-benchmarks-2026): Reply rates, bounce rates and leads per opportunity across 371,590 cold emails to 143,319 decision-makers in the US, UK and Sweden. Newlead's own campaign data, split by industry AND market, which no other published benchmark does. Ungated, no form. Tables may be reproduced with attribution. - [Research hub](https://newlead.io/research): All Newlead original research. ## Resources & Guides - [Resources hub](https://newlead.io/resources): All Newlead guides on B2B lead generation, outbound, and pipeline. - [What is outbound lead generation?](https://newlead.io/resources/what-is-outbound-lead-generation): Definition, channels, and when outbound works. - [What B2B lead generation actually costs in 2026](https://newlead.io/resources/what-b2b-lead-generation-costs): Published competitor rates, the four pricing models, what drives the number, and how to compare two proposals. - [How to choose a B2B lead generation agency](https://newlead.io/resources/how-to-choose-a-b2b-lead-generation-agency): Criteria, red flags, and questions to ask. - [Outbound vs inbound for SaaS](https://newlead.io/resources/outbound-vs-inbound-for-saas): When SaaS companies should invest in outbound vs inbound. - [Best B2B lead generation agencies 2026](https://newlead.io/resources/best-b2b-lead-generation-agencies-2026): Comparison of leading B2B lead generation agencies in 2026. - [Cold email vs LinkedIn outreach](https://newlead.io/resources/cold-email-vs-linkedin-outreach): Which channel works best, and when to combine them. - [How many leads should a B2B sales rep get per month?](https://newlead.io/resources/how-many-leads-should-a-b2b-sales-rep-get-per-month): Benchmarks by industry and deal size. - [Lead generation for accounting firms](https://newlead.io/resources/lead-generation-for-accounting-firms): Vertical guide for accountancy practices, wedges, ICP, compliance, benchmarks. - [Lead generation for bookkeeping firms](https://newlead.io/resources/lead-generation-for-bookkeeping-firms): Vertical guide for bookkeeping firms, software-stack wedges, ecommerce/SaaS targeting. - [Lead generation for financial advisors](https://newlead.io/resources/lead-generation-for-financial-advisors): Compliant HNW outreach for wealth advisors, trigger events, planning-led wedges. - [Lead generation for capital and asset management firms](https://newlead.io/resources/lead-generation-for-capital-management-firms): LP and family-office targeting, thesis-led outbound for fund managers. - [Lead generation for financial services](https://newlead.io/resources/lead-generation-for-financial-services): The 2026 playbook across accounting, advisory, capital, fintech and insurance. - [Lead generation for SaaS companies](https://newlead.io/resources/lead-generation-for-saas-companies): Trigger-based, multi-threaded outbound for B2B SaaS. - [Lead generation for law firms](https://newlead.io/resources/lead-generation-for-law-firms): Compliant B2B outreach for law firms, bar rules, practice-area wedges, partner-fronted messaging. - [In-house vs agency lead generation](https://newlead.io/resources/in-house-vs-agency-lead-generation): Cost, ramp, risk, ownership, honest comparison. - [Cold email vs paid ads for B2B](https://newlead.io/resources/cold-email-vs-paid-ads): Cost-per-meeting, intent quality, and when each channel wins. ## Comparisons - [Belkins alternative](https://newlead.io/compare/belkins-alternative): Honest comparison of Belkins and Newlead using only what each company publishes on its own site. - [CIENCE alternative](https://newlead.io/compare/cience-alternative): Honest comparison of CIENCE and Newlead, including CIENCE's published pricing. - [Outsourced SDR against in-house](https://newlead.io/compare/outsourced-sdr-vs-in-house): When to hire in-house and when to outsource, with the fully loaded cost comparison. ## Case studies - [Case studies](https://newlead.io/case-studies): Real outbound results from Newlead clients, qualified meetings, pipeline value, closed deals. ## Swedish pages (Svenska) - [Hem (svenska)](https://newlead.io/sv): Newleads svenska landningssida, done-for-you outbound för Norden. - [B2B Leadgenereringsbyrå](https://newlead.io/sv/b2b-leadgenereringsbyra): Vad en B2B-leadgenereringsbyrå gör och hur Newlead levererar. - [Outbound Leadgenerering](https://newlead.io/sv/outbound-leadgenerering): Kall email + LinkedIn-outbound på svenska och engelska. - [Leadgenerering för SaaS](https://newlead.io/sv/leadgenerering-for-saas): Outbound speciellt för B2B SaaS mellan seed och Series B. - [Resurser (svenska)](https://newlead.io/sv/resources): Alla guider om B2B-leadgenerering på svenska. - [Leadgenerering för redovisningsbyråer](https://newlead.io/sv/resources/leadgenerering-for-redovisningsbyraer): Vertikalguide för svenska redovisningsbyråer. - [Leadgenerering för bokföringsbyråer](https://newlead.io/sv/resources/leadgenerering-for-bokforingsbyraer): Vertikalguide för bokföringsbyråer med mjukvarunischer. - [Leadgenerering för finansiella rådgivare](https://newlead.io/sv/resources/leadgenerering-for-finansiella-radgivare): Compliance-säker HNW-outreach på svenska. - [Leadgenerering för kapitalförvaltare](https://newlead.io/sv/resources/leadgenerering-for-kapitalforvaltare): Allokerar-mapping och tes-styrd outbound för fondbolag. - [Leadgenerering för finansiella tjänster](https://newlead.io/sv/resources/leadgenerering-for-finansiella-tjanster): 2026-playbook för alla reglerade finansdelsektorer. - [Leadgenerering för SaaS-företag](https://newlead.io/sv/resources/leadgenerering-for-saas-foretag): Trigger-baserad outbound för svenska SaaS. ## FAQ - **What does Newlead actually deliver?** Qualified sales meetings with decision-makers that match the client's ICP, booked directly into the client's calendar. - **How is "qualified" defined?** Right title, right company size, right market, expressed interest in the offer, and confirmed meeting time. - **How fast do clients see results?** Most clients see qualified meetings within 30-45 days of kickoff, once infrastructure is warmed and the first sequences are live. - **What industries does Newlead serve?** B2B SaaS, accounting firms, law firms, management consultants, and B2B service businesses with deal sizes above ~$5,000. - **What countries does Newlead operate in?** UK, EU (incl. Sweden and the Nordics), US, and UAE on request. - **How is pricing structured?** Flat monthly retainer based on target meeting volume and market. No per-lead fees, no commissions. - **Is there a long-term contract?** No long lock-in. Engagements run month-to-month after the initial setup period. - **Who owns the data and infrastructure?** The client. Domains, inboxes, lists, and sequences are built on infrastructure the client retains. ## Contact - Company: Newlead AB - Email: meetings@newlead.io - Website: https://newlead.io - Book a discovery call: https://newlead.io/contact